Operators across the country committed to delivering a quality video product to their customers meet four times a year via conference call to idea share. The Pro Video Group consists of 26 members with the majority being successful video providers along with consultants, head-end providers, and advertising executives. Here are some nuggets from our quarterly calls in 2024.

• Use of a high school intern to make home visits to help older ones hook up streaming services.

• When switching to their local live Streaming, one provider is allowing customers to keep STBs until they become end-of-life.

• Educating older ones that a move to consumer streaming devices gives them a remote with less buttons and no need to change inputs anymore.

• When entering new markets that don’t know your brand, you need to build your trust first. Social interactions have worked well using Food trucks and Ice cream trucks. Triple Play Service has also been attractive especially in competitive situations.

• In markets where allowed, some operators are having success with door-to-door sales.

You Are Invited to Join

The Pro Video Group is a like-minded collaboration of video professionals committed to offering a quality live local video service to their customers and cooperative members. You are welcome to join even if you only want to get some good ideas, there is no expectation to contribute, our group loves to share ideas! You can check out our next meeting in December by sending an email to: scottm@innovsys.com