Wrapping up 2024 over 100 BSP executives and leaders participated in a national webcast on Revenue Optimization. This webcast moderated by Scott Sobolewski VP of Sales at Innovative Systems, and Jeff Allinder VP for Client Revenue Optimization at Leverage Broadband included live polling from the attendees. Here are five key takeaways:
- Deep knowledge of competitors is mandatory.
- Customer surveys are essential in assessing their wants and needs.
- 29% of rural Americans want faster internet and are willing to pay for it.
- Right-priced video can have a positive contribution in reducing churn and maintaining market share
- Too many internet speed tiers are confusing to customers and CSRs.
The full webcast including the attendee polling responses is available at no cost.
